Holdfast Projects logo

Hello, I’m Rod McLaren.

I do crisp product management for mobile and internet startups

I will help you design your software product and the business around it. Together we will answer questions like these:

Questions Holdfast asks

And we will:

• Outline and shape your product. We’ll fit the product to your users and customers and to your business.
• Design the business pragmatically. We’ll identify and balance customer and user needs with your aims. Pricing, go to market, contracting, team building.
• Write direct product user interface and copy, sales and marketing copywriting.
• 2016-7: Product/project management of software build for global charity, with Storythings.

Contact me   ☞ rodcorp at gmail or @rod on Twitter

Words that work

I also write words that work.